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Customer Segmentation Using Alibaba Cloud AnalyticDB

Tuesday, Jul. 14, 2020 | 11:00 AM - 12:15 PM UTC+8:00

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Overview

Have you ever wondered who are the customers that you should give extra attention to? Who are your loyal customers who contribute most of your revenues? What are the customers' profiles and behaviours who have high risk of churn?

By knowing your customer’s transactional behaviors will help businesses to retain and create continuous purchase cycle. Watch this webinar to learn how you can optimize your decision making and gain business insights using AnalyticDB to segment your customer by analyzing the recency, frequency and monetary patterns.

Big Data Webinar Series :

  • Topic II - Smart Product Recommendations Solutions for Retail >> Sign Up >>
  • Topic III - Image Identification with Alibaba Cloud Data Intelligence Platform >> Sign Up>>

Topics

1) Buiness Challenges
2) RFM Customer Segmentation
3) Data Workflow & Solution Approach
4) Step by Step - Hands-on Demo
5) References
6) Three Take Away Points


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We will be sending out the confirmation email of ACA Big Data Certification Exam within a week after the webinar, feel free to reach out to us at Alibaba.Cloud.MY@alibaba-inc.com if you have further inquiries, thank you!

Speaker(s)

  • Sijukumar Kumaran

    Staff Solution Architect, Alibaba Cloud

    Siju is from global data intelligence team, and a seasoned solution architect, focusing Asia Pacific regions since he joined Alibaba Cloud in Jan 2018. Siju helps customers to strategize and transform their business through Alibaba Cloud big data and artificial intelligence platforms.

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